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Categoría Innovación

Localization – A key aspect of frugal innovation


“Think local” is a mantra of frugal innovation In developing nations, where frugal concepts first emerged, this is driven in part by the low cost of local resources, especially labor. But, with frugal innovation’s focus on serving the poor (Prahalad’s Bottom of the Pyramid, it is no less important, that the local focus can spur development.